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It was the earliest book about stock trading and inner workings of a stock market, taking the form of a dialogue between a merchant, a shareholder and a philosopher, the book described a market that was sophisticated but also prone to excesses, and de la Vega offered advice to his readers on such topics as the unpredictability of market shifts and the importance of patience in investment. In England, King William III sought to modernize the kingdom's finances to pay for its wars, and thus the first government bonds were issued in and the Bank of England was set up the following year.


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Soon thereafter, English joint-stock companies began going public. London's first stockbrokers, however, were barred from the old commercial center known as the Royal Exchange, reportedly because of their rude manners. Instead, the new trade was conducted from coffee houses along Exchange Alley. By , a broker named John Castaing, operating out of Jonathan's Coffee House , was posting regular lists of stock and commodity prices. Those lists mark the beginning of the London Stock Exchange. One of history's greatest financial bubbles occurred around At the center of it were the South Sea Company , set up in to conduct English trade with South America, and the Mississippi Company , focused on commerce with France's Louisiana colony and touted by transplanted Scottish financier John Law , who was acting in effect as France's central banker.

Investors snapped up shares in both, and whatever else was available. In , at the height of the mania, there was even an offering of "a company for carrying out an undertaking of great advantage, but nobody to know what it is". By the end of that same year, share prices had started collapsing, as it became clear that expectations of imminent wealth from the Americas were overblown. In London, Parliament passed the Bubble Act , which stated that only royally chartered companies could issue public shares.

In Paris, Law was stripped of office and fled the country. Stock trading was more limited and subdued in subsequent decades. Yet the market survived, and by the s shares were being traded in the young United States. On May 17, , the New York Stock Exchange opened under a platanus occidentalis buttonwood tree in New York City , as 24 stockbrokers signed the Buttonwood Agreement , agreeing to trade five securities under that buttonwood tree. Stock exchanges have multiple roles in the economy. This may include the following: [17].

Besides the borrowing capacity provided to an individual or firm by the banking system , in the form of credit or a loan, a stock exchange provides companies with the facility to raise capital for expansion through selling shares to the investing public. Capital intensive companies, particularly high tech companies, always need to raise high volumes of capital in their early stages. For this reason, the public market provided by the stock exchanges has been one of the most important funding sources for many capital intensive startups.

This is quite different from the situation of the s to earlys period, when a number of companies particularly Internet boom and biotechnology companies went public in the most prominent stock exchanges around the world in the total absence of sales, earnings, or any type of well-documented promising outcome. Though it's not as common, it still happens that highly speculative and financially unpredictable hi-tech startups are listed for the first time in a major stock exchange. In order for a partnership to be of interest to investors today, the cash on cash return must be high enough to entice investors.

A usual source of capital for startup companies has been venture capital. Another alternative source of cash for a private company is a corporate partner, usually an established multinational company, which provides capital for the smaller company in return for marketing rights, patent rights, or equity.

Corporate partnerships have been used successfully in a large number of cases. When people draw their savings and invest in shares through an initial public offering or the seasoned equity offering of an already listed company , it usually leads to rational allocation of resources because funds, which could have been consumed, or kept in idle deposits with banks, are mobilized and redirected to help companies' management boards finance their organizations.

This may promote business activity with benefits for several economic sectors such as agriculture, commerce and industry, resulting in stronger economic growth and higher productivity levels of firms. Companies view acquisitions as an opportunity to expand product lines , increase distribution channels, hedge against volatility, increase their market share , or acquire other necessary business assets.

A takeover bid or mergers and acquisitions through the stock market is one of the simplest and most common ways for a company to grow by acquisition or fusion. Both casual and professional stock investors , as large as institutional investors or as small as an ordinary middle-class family , through dividends and stock price increases that may result in capital gains , share in the wealth of profitable businesses.

Unprofitable and troubled businesses may result in capital losses for shareholders. By having a wide and varied scope of owners, companies generally tend to improve management standards and efficiency to satisfy the demands of these shareholders and the more stringent rules for public corporations imposed by public stock exchanges and the government. This improvement can be attributed in some cases to the price mechanism exerted through shares of stock, wherein the price of the stock falls when management is considered poor making the firm vulnerable to a takeover by new management or rises when management is doing well making the firm less vulnerable to a takeover.

In addition, publicly listed shares are subject to greater transparency so that investors can make informed decisions about a purchase. Consequently, it is alleged that public companies companies that are owned by shareholders who are members of the general public and trade shares on public exchanges tend to have better management records than privately held companies those companies where shares are not publicly traded, often owned by the company founders, their families and heirs, or otherwise by a small group of investors. Despite this claim, some well-documented cases are known where it is alleged that there has been considerable slippage in corporate governance on the part of some public companies, particularly in the cases of accounting scandals.

The policies that led to the dot-com bubble in the late s and the subprime mortgage crisis in —08 are also examples of corporate mismanagement. The mismanagement of companies such as Pets. Many banks and companies worldwide utilize securities identification numbers ISIN to identify, uniquely, their stocks, bonds and other securities.

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How to buy stocks, bonds, mutual funds, ETFs, real estate and other investments

However, when poor financial, ethical or managerial records become public, stock investors tend to lose money as the stock and the company tend to lose value. In the stock exchanges, shareholders of underperforming firms are often penalized by significant share price decline, and they tend as well to dismiss incompetent management teams.

As opposed to other businesses that require huge capital outlay, investing in shares is open to both the large and small stock investors as minimum investment amounts are minimal. Therefore, the stock exchange provides the opportunity for small investors to own shares of the same companies as large investors. Governments at various levels may decide to borrow money to finance infrastructure projects such as sewage and water treatment works or housing estates by selling another category of securities known as bonds.

These bonds can be raised through the stock exchange whereby members of the public buy them, thus loaning money to the government. The issuance of such bonds can obviate, in the short term, direct taxation of citizens to finance development—though by securing such bonds with the full faith and credit of the government instead of with collateral, the government must eventually tax citizens or otherwise raise additional funds to make any regular coupon payments and refund the principal when the bonds mature.

At the stock exchange, share prices rise and fall depending, largely, on economic forces. Share prices tend to rise or remain stable when companies and the economy in general show signs of stability and growth. A recession , depression , or financial crisis could eventually lead to a stock market crash. Therefore, the movement of share prices and in general of the stock indexes can be an indicator of the general trend in the economy. Each stock exchange imposes its own listing requirements upon companies that want to be listed on that exchange. Such conditions may include minimum number of shares outstanding, minimum market capitalization, and minimum annual income.

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Companies sell stock to get money to –

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Retirement Plans. Learn about retirement plans and how to maximize your benefits. Switching Jobs. Shares can be a good way to grow wealth over time, as part of a wider investment strategy. There are two main reasons people choose to invest in shares over the long term. Firstly, shares have the potential to increase in capital value over time.

And secondly, shares can sometimes offer an income in the form of dividends. There are two key ways you may be able to make money from shares:. Like any investment, investing in shares has its risks. The two main types of risks are: Volatility risk. This is when the share price goes up and down. Absolute risk.

This is the risk that your shares will be worth nothing, for example if the company goes out of business.

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Ways to manage risk when investing in shares Diversify your share holdings. You can spread your risk by investing in a variety of shares from different companies and industries.

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This means if one industry or company goes down, you may still have other shares to balance out the losses. Diversify your investments.

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You can spread your risk further by investing in more than just shares. Focus on the long term. Historically, money invested in shares has tended to hold or grow in value faster than inflation. Do your research.


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ASB Securities Online Share Trading gives you access to a range of reports and research tools to help you make informed choices. Join ASB Securities. Call us We're available Monday to Friday, 7am to 6pm. Any questions? Email us if you'd like help to get started. Call us from overseas You can call us during New Zealand business hours international toll charges apply. Other helpful guides. How to decide what shares to buy.


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